It’s not a matter of if a crisis or scandal will hit, it's when. How agencies and companies deal with it can have lasting impact on careers, reputations, bottom lines, and more. In each weekly “Crisis Management Minute,” Edward Segal discusses how government agencies, businesses, and organizations managed a crisis, and shares his advice on how to prevent, manage, and recover from various crises. The observations and recommendations are based on Segal’s 30+ years of experience as a crisis management expert, consultant, corporate trainer, and author of the award-winning and bestselling book, "Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies." Segal is a Leadership Strategy Senior Contributor for Forbes.com and previously hosted the “Crisis Ahead” podcast.